Bridging the Purchasing Gap
If you're marketing products to an international audience, chances are you've ran into some issues turning clicks into conversions due to the Purchasing Gap. GeoRiot removes those barriers, helps you learn from your clicks, and makes you more efficient with your marketing efforts in three ways.
1. Improving Your Conversions.
A click on your link implies interest in the item you're promoting. GeoRiot makes sure each click has the highest possible chance of a conversion.
How We Do It:
- Custom Domain Support. You work hard to make sure your brand is trusted by your audience. Make that brand work for you by using it for your marketing links.
- Dynamic Link Routing. Market to your entire audience by creating a single link that intelligently routes users to the right place based on their device type, operating system, country, and even the date they click.
- Automatically Globalized Links. Promoting items in iTunes or Amazon? We'll automatically globalize each link, ensuring the user gets to the right item in their local storefront. No need to create additional targeting scenarios.
- Affiliate Automation. Add and manage your Amazon and iTunes affiliate parameters in the GeoRiot dashboard and we'll automatically assign the correct ones based off the consumer's location.
2. Marketing Like a Genius.
The best way to learn about your audience's consumer preferences is by listening to them. Wouldn't it be nice if every click told you more about each person? Ours do.
How We Do It:
- Conversion Pixels. Use retargeting pixels from Facebook, Twitter, and Google to help create more effective marketing campaigns in the future based off who clicked today.
- Comprehensive Insights. See detailed metrics across ten reports at three levels of granularity.
- Sales Insights and Affiliate Commissions. Get even more insight by connecting your iTunes and Amazon data to view all of your affiliate earnings across the world in one place.
- Relative Conversions. Close the attribution loop with our proprietary Relative Conversion Score to see which links are better at converting the specific product you are marketing (itunes only).
3. Improving Your Workflow.
Marketing is time and resource intensive, but creating intelligent links shouldn't be. GeoRiot saves you time, simplifies your workflow, and lets you focus on the more difficult pieces of your marketing cycle.
How We Do It:
Start Your Link Revolution.
Now it's your turn to liberate your links from poor conversions. Sign up for a GeoRiot account to unleash every click's true marketing potential. Your first 30 days are completely free, and we offer support from a real human any time you need, just drop us a line.
Want to see exactly how we do all of the above, or find out more details? Check out our Features page.